Trans-media Project
Illuminate Brand Design
For this project, my team and I had to establish a brand identity for a series of plays at Bats Theatre in Wellington. We chose the name Illuminate to represent the importance of light and how that related to the themes of each play. Light provides guidance, warmth and hope in dark times.
I was in charge of the web design and deciding what each motif would be for each of the plays. This also comes into play in the promotional animation as well as the website for booking tickets.